Buyer Premium
Written by Christopher Krassnig - Founder - Kairos Exchange and ZenoX Media.
Published
- Checks in every memo8
- Automatic on day one3 of 8
- Read by handad spend and processor payouts
- Tracked ecom salesEUR 200M+ZenoX ad-management figures, not Kairos deal volume - Kairos hasn't closed a deal yet.
Buyer Premium is a fee a marketplace charges for extra access, separate from any commission the seller pays on the same deal. It is usually sold as a subscription, not a share of the deal. Acquire.com's premium plans run 390 to 1,990 dollars a year for fuller access. A venue's two sides can carry very different pricing, easy to miss from the seller page alone.
Not to Be Confused With
- Listing Fee
- a listing fee is paid by the seller to publish; a buyer premium is paid by the buyer for access, on the other side of the same listing.